In the world of identity security, organizations evaluating solutions want to understand why CyberArk stands out as the top choice. Leaders aren’t just looking for a rundown of capabilities – they want to understand what peers across industries are choosing and why.
From our most recent conversations, spanning 47 interviews across 13 industries, there’s a clear pattern: CISOs and security leaders choose CyberArk for three reasons:
- Comprehensive identity coverage
- Security that doesn’t slow you down
- Market leadership with a true partnership approach
Let’s dive into what that really means – in their words.
One platform for every identity: Unmatched coverage & integrations
Modern enterprises are flooded with identities: employees, contractors, workloads, bots, and AI agents. However, 88% of organizations focus privileged access programs only on human users today, despite machine identities outnumbering humans by 82 to 1. That’s where the CyberArk Identity Security Platform differentiates with the ability to secure every identity, whether it’s a human, machine, or even an AI agent. In plain terms, one platform covers all identities and applies just-in-time, least-privilege access controls everywhere, without the need to build and maintain multiple point tools.
One customer explains it well: “CyberArk offered more extensive functionality and coverage, including privileged cloud access and zero trust, [as well as] better control over server access, ephemeral users, and recorded sessions… which were critical for [our] security needs.” This broad capability means your organization can tackle numerous requirements with a single solution across the complete hybrid IT environment.
Common challenges vs CyberArk advantages:
Here are a few common pain points and how CyberArk helps address them:
| Customer pain point | How CyberArk helps |
|---|---|
| “Always-on” privileged access – standing admin accounts open to abuse. | Just-in-time & zero standing privileges: Grants admin access only when needed. |
| Compliance and audit challenges – limited visibility or records. | Audit-ready compliance: Offers detailed logs and activity tracking, along with session recordings, to streamline audits and forensic analysis. |
| Static, shared, or hardcoded credentials – never changed, easily stolen. | Automated credential rotation: Eliminates static passwords by regularly updating and vaulting credentials. |
| Over-privileged endpoints – users with local admin rights invite malware. | Endpoint privilege management: Enforces least privilege on workstations with minimal impact on users, with additional defense-in-depth for credential theft and ransomware. |
| Secrets sprawl across apps and tools – unmanaged secrets, keys, and certificates. | Centralized secrets & cert management: Secure machine identities and prevent unexpected outages. |
| “Access creep” and tedious access reviews – users accumulate excess rights over time. | Integrated identity governance: Continuously right-sizes user access and streamlines review processes. |
Beyond platform capabilities, integration breadth matters. A decisive factor for many customers is our C3 technology partner alliance, which includes 800+ ready-to-use integrations to support your existing IT and Security investments. As one security architect remarked, “CyberArk’s marketplace has 800 integrations… which was appealing… CyberArk scored the highest in ready-to-use native connectors… [Others] don’t have even half the amount.” CyberArk fits smoothly into complex enterprises, from legacy mainframes to ephemeral workloads, without the need for heavy scripting or troubleshooting unvalidated integrations.
Security that doesn’t slow you down: Frictionless experience & fast value
Advanced security only works if people can use it every day. CyberArk solutions are designed for quick adoption and minimal friction. Our SaaS offerings, for example, deliver value quickly – organizations can go live within days rather than weeks.
Customers highlight the modern look and feel of our interface: 
A clean, intuitive UI means admins and users alike can get comfortable with the platform quickly. Everyday tasks, like provisioning a new privileged account, rotating a credential, or onboarding a server are straightforward or even one-click (with increasing automation powered by our CORA AI engine), resulting in less burden on IT and higher adoption across the organization. This saves time and reduces human error.
The bottom line is that robust security controls don’t result in increased workload or user frustration. Instead, CyberArk makes doing the secure thing the path of least resistance.
Demo Video: Securing Privileged Access for IT Admins and Cloud Operations
Trusted leader and partner: Credibility you can count on
When choosing a security partner, credibility and trust are paramount. CyberArk’s position as a market leader repeatedly came up as a deciding factor for buyers. With over 10,000 customers globally (including more than half of the Fortune 500), our Identity Security Platform is proven at scale. It’s a presence that gives even the most cautious boards and auditors confidence.
As one CISO said, “When all the other top US banks are using CyberArk, it’s hard to go against that.”
Beyond accolades, buyers value our ongoing innovation and stability as a company. CyberArk has a history of investing in R&D, with over 340 security patents worldwide, and is consistently first-to-market with new capabilities. Strategic moves like acquiring Venafi to strengthen machine identity security and Zilla to modernize identity governance show that CyberArk isn’t standing still – we’re evolving to meet tomorrow’s threats.
Equally important is how CyberArk engages with customers as a true partner, not just a vendor. Our experienced account teams and global network of partners work closely with organizations to ensure success. Interviewees frequently praised our teams for being responsive, transparent, and invested in mutual success.
Insights that matter to you
CyberArk’s combination of comprehensive identity security platform, out-of-the-box integrations, ease of use, and trusted expertise provides a strong value proposition for security teams and business leaders. But how do you tie these benefits to measurable business outcomes?
IDC conducted a study interviewing CyberArk customers to assess if they’ve achieved a return on investment. “The Business Value of CyberArk” whitepaper found that interviewed CyberArk customers saw:
- ROI of 309% over three years
- 10-month payback period
- $216,000 savings in annual subscription costs
- 49% efficiency gains for IT infrastructure teams
Discover the business value you can achieve with CyberArk by taking a quick IDC identity security assessment.
Ayushi Singh & Alicia Mouyal are part of Competitive Intelligence Programs at CyberArk.
